Dress Codes and Today’s Culture
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Dress Codes and Today’s Culture

21 Aug Dress Codes and Today’s Culture

By Wendy Christie

You would have to be blind to miss the changes in peoples fashion preferences. Every year, millions of men and woman are getting piercings tattoos and the body parts that can be pierced, pricked, lanced and tattooed are growing in number.

You can see potential applicants with everything from traditional earlobes pierced to belly buttons, tongues, noses, lips, eyebrows, cheeks and even large ear lobe jewelry. And, some of these young applicants feel that if they have these private areas pierced, they need to show off their jewelry. These young people are graduating high school or college and either have or will be showing up on your business doorstep looking for employment.

It is important that your employee handbook dress code policy keeps up to date on the growing changes.

A Growing Trend

Piercings and tattoos are growing in popularity in today’s youth – and are becoming more popular in adults as well. This trend, often referred to as body art, may be readily visible on all areas of the body. As artistic as beautiful as some of these piercings and tattoos may be, the workplace is not the ideal venue to showcase them.

Because of the growing incidents of body art, it is important to have clear policies about piercings and tattoos in the dress code section of your employee handbook. The Equal Employment Opportunity Commission (EEOC) says employers are allowed to impose dress codes and appearance policies as long as they do not discriminate or hinder a person’s race, color, religion, age, national origin or gender.

Learning from the following instances can help you avoid trouble.

  • Alamo Rent-A-Car had to pay a Muslim employee who was not allowed to wear a headscarf during the holy month of Ramadan. The court found that this was a bona fide religious belief and that Alamo had not demonstrated efforts to reach a reasonable accommodation with the employee.
  • Costco asked an employee to remove here facial piercing that violated the dress code policy in their employee handbook. Costco suggested accommodations that the employee rejected. The employee claimed that she belonged to the “church of piercing” and this was a religious accommodation. The courts ruled that the only accommodation the employee would accept is a blanket exemption for the employee handbook policy and that the church did not meet requirements for a credible religion. Costco walked away without having to pay the employee or make an accommodation.

Make sure your employee handbook policy gives consideration for religious accommodation.

  • Ameritech Corporation asked three telephone line technicians to lose their facial jewelry. The company claimed it was a “safety-based” employee handbook policy due to working next to electrical lines. The employees filed a grievance with the U.S. Occupational Safety and Health Administration (OSHA) because all jewelry was not prohibited, only their facial jewelry. The claim was finally settled with the company agreeing to ban all jewelry in their employee handbook dress code policy.

Make sure your employee handbook policy is based on reasonable business or safety consideration rather than a biased dislike for specific personal expressions. Don’t forget that employee handbook dress code policies differ from industry to industry and from company to company. For example, some restaurants are conservative while others look for colorful employees that want to display their personalities.

Make sure your employee handbook policy matches your corporate culture and public image. Businesses that are conservative or that cater to certain age groups may have strict dress code policies. Conversely, companies that aim to attract creative, artistic or trendy clientele may be less stringent and even encourage displays of body art.

Specific Language Is A Must

An employee that already worked for a company had blue hair, a pierced eyebrow and nose ring. When the employee showed up one day with her tongue pierced, the supervisor told her that she must remove it because there is something wrong with people who pierced their tongue. The eyebrow and nose ring did not bother the supervisor, but the tongue was not okay. The supervisor fired the employee and she took the matter to the court. Because of a lack of specific language in the dress code policy, a judge ordered that the employee’s job be reinstated with full back pay- and with their tongue ring intact.

Make sure your employee handbook policy is specific about what is and is not permitted. If you do allow piercings, be specific if there are some places you don’t want employees to have pierced. You should also be specific if you do not want certain types of tattoos – sexually explicit tattoos, for example.

With piercings, locations on the body should be clearly addressed. Tattoos may contain profanity or sexually explicit depictions; these should be considered when stating a policy.

As dress code policies become more problematic, many companies have emerged that offer different types of dress code policies customized for different companies.

This article is intended to provide general overview of some common employee dress code issues involving body art. Because no article can be all-inclusive and address every facet of a specific topic, you are encouraged to get professional help to update your existing employee dress code policy or instate one for the first time.


Wendy Christie Is the owner of EmployerESoure.com specializing in employee handbooks that are customized by state law, federal regulations and industry. She can be reached at [email protected]. Contact her to find out how they can help protect your business.

Wendy is also speaking for the Residential track at the ISSA Show North America 2019 in Las Vegas. Her sessions include “Hiring the Productive and Legal Way” and “Best Practices for Progressive Discipline and Termination.” Wendy is a very popular speaker for ISSA Residential members given her expansive knowledge of human resources issues.